Episode 111. Selling to a Small Niche or Large Broad Audience, Which Is Easier?

Listen on:

Apple PodcastsSpotifyStitcherGoogle Podcasts


Is it easier to sell to a small niche or a large audience?

My answer might surprise you. I’m going against what I hear a lot of other coaches saying, but I truly believe in what I’m teaching you in this episode.

I’ll give you a hint: what if we focused less on the size of our audiences and more on the results we create for them?

In this episode, I’m teaching you how to make it easier to sell your offer. We’re talking about audience size, price, results, marketing, and more. If you’ve been wondering what you can do to make it easier to sell your offer, you’re in the right place.

In this episode, we discuss:

  • The thing that is more important than audience size 
  • How to charge more for your offer 
  • Why people say that the riches are in the niches 
  • The marketing strategy that makes it easier to sell your offer 
  • Getting specific about the result you sell 
  • Types of offers that you can sell at a higher price point

There are ways to simplify the selling process and start making more sales no matter the size of your audience. They say that the niches are in the riches, but are they really? You’ll have to listen to the episode to find out.

If you want more help increasing your conversion rates so that you can bring in passive income every day, make sure to check out Powered By Passive Academy by going to poweredbypassiveacademy.com.


Resources Mentioned:

Free Training: How I Built a $1 Million Online Course

Learn more about Powered by Passive Academy

30-day Free Trial of Kajabi, the number one tool I use in my business


Never Miss a Thing:

Follow Anna on Facebook

Follow Anna on Instagram

Follow the Podcast on Instagram

Subscribe to Anna’s Youtube Channel


Follow & Review

Are you following the podcast? If you’re not, I want to encourage you to do that today so you don’t miss any future episodes! I would also appreciate it if you would leave me a review on Apple Podcasts or Spotify! I read each of them, and they help me make sure I am providing the content that you love to hear!


Other Episodes You’ll Enjoy:

110. Struggling to Sell Your Online Program? This Is Why.

109. 30 Content Ideas in 30 Minutes

108. How Do Opt-in Pages Work and Best Practices for Increasing Your Conversion Rate


Konchar-Anna-26 (1)

hi, i'm Anna!

I went from $200,000 in student loan debt to running a multi-million dollar online business in less than 5 years. Along the way, I realized Mondays can be great, stress doesn’t equal success, and you’re capable of more than you think. Now, I have the privilege of helping other ambitious individuals realize their potential and build their dream business and life.


My Favorite Things:

All My Courses and Sales Funnels run on Kajabi!

Use prerecorded video to stand out and create a more personal sales experience for your leads

Get all the templates you need for your opt-in pages, sales pages, webinar funnels and more!

My Favorite Books

All the books I recommend for online business owners!

Healthy food from top-selling, organic brands at wholesale prices.